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Item #:
21698837
Thinking, Fast and Slow, (Hardcover)
Item #:
21698837
AED 129
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Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking.
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What Stands Out
Dual Process Theory
Explores the mind's two systems of thinking, providing insightful understanding of decision-making processes and cognitive biases.
Comprehensive Research
Based on decades of psychological research, this book presents rigorous evidence, making complex ideas accessible to a broad audience.
Practical Application
Equips readers with strategies to improve decision-making, gain self-awareness, and recognize biases, fostering better personal and professional choices.
Product Details
- *Major New York Times Bestseller*More than 2.6 million copies sold*One of The New York Times Book Review's ten best books of the year*Selected by The Wall Street Journal as one of the best nonfiction books of the year*Presidential Medal of Freedom Recipient*Daniel Kahneman's work with Amos Tversky is the subject of Michael Lewis's best-selling The Undoing Project: A Friendship That Changed Our Minds In his mega bestseller, Thinking, Fast and Slow, Daniel Kahneman, world-famous psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation--each of these can be understood only by knowing how the two systems shape our judgments and decisions. Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives--and how we can use different techniques to guard against the mental glitches that often get us into trouble. Topping bestseller lists for almost ten years, Thinking, Fast and Slow is a contemporary classic, an essential book that has changed the lives of millions of readers.
| Book format | Hardcover |
| Fiction/nonfiction | Non-Fiction |
| Genre | Political & Social Sciences |
| Publication date | October, 2011 |
| Pages | 512 |
| Reading level | Grade 12 |
| Subgenre | Cognitive Psychology & Cognition |
| Series title | No Series |
| Edition | 1 |
| Publisher | Farrar, Straus and Giroux |
| Original languages | English |
| Language | English |
| Educational level | High School |
| Awards won | National Academy of Sciences Best Book Award in 2012\nSelected by the New York Times Book Review as one of the ten best books of 2011\nA Globe and Mail Best Books of the Year 2011 Title\nOne of The Economist 's 2011 Books of the Year\nOne of The Wall Street Journal 's Best Nonfiction Books of the Year 2011\n2013 Presidential Medal of Freedom Recipient |
| Is collectible | N |
| Binding type | Case Binding |
| Retail packaging | Single Piece |
| Assembled product height | 9.1 in (23.1 cm) |
| Assembled product weight | 1.7 lb (770 grams) |
| Bisac subject heading | Psychology |
Who Should Buy?
-
Psychology Students
Ideal for students exploring cognitive biases and decision-making processes in their academic pursuits and research.
-
Professionals
Useful for professionals looking to understand human behavior and improve decision-making strategies in their careers.
-
Curious Readers
Great for general readers interested in psychology and how the mind works, offering deep insights into human thinking.
-
Casual Readers
Readers seeking light entertainment or fiction may find this book dense and academic in nature.
Product Description
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AED 129
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Features & Benefits
- Engages the reader in a lively conversation about how we think
- Reveals where we can and cannot trust our intuitions
- Explains the benefits of slow thinking
- Discusses the impact of overconfidence on corporate strategies
- Explores the difficulties of predicting future happiness
- Examines the profound effect of cognitive biases
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